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Open windows with Indian Printer and Publisher ENL No.158
Mar 04, 2010

Hello

Content is king – North and South

As print trade magazines reel under the weight of puff pieces and a shrinking industry in the North it will be interesting to see if honest opinion and a measure of technical insight can survive and grow in the South. If a publication expends its energy on finding out, analyzing and saying something of value to its readers – it can easily be influential beyond its geographical origin. This is a great opportunity for technically minded Indian print publications since our industry is still fast growing and has its own resistance to some of the hype from the post-analog print economies.

Both weekly email newsletters and both of our analog products reflect the sustainable energy and creativity of our fast growing but mostly chaotic publishing, printing and packaging industries. Do check out our three blogs as well: Print Asia, Content and Media and the Print Experts blog.

Check www.indianprinterpublisher.com and www.packagingsouthasia.com for daily updates and make sure you haven’t blocked us out as junk mail by putting newsletter@ippgroup.in in your address book. Also add us to your white list. Reach more than 5,800 professionals in the region with banner ads in this newsletter and 4,500 professionals with the Packaging South Asia newsletter.

Exhibitors at the India Pack event in April in Hyderabad can maximise productive footfalls by advertising in the remaining six PSA Online newsletters before the show. Contact
ads@ippgroup.in and
+91-9999115816. European supporters should contact Michael Seidl at +43-6764109330 or m.seidel@printernet.at
.

Till next week,
Naresh Khanna editor@ippgroup.in

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