Mazda Pro Imaging is the first professional photography company in India to install the HP Indigo press 3050 that combines the robust performance and Mazda Pro Imaging is the first professional photography company in India to install the HP Indigo press 3050 that combines the robust performance and print quality of an offset press architecture with the creative flexibility of digital technology.

The HP Indigo press 3050 takes printing to the next level as it helps customers streamline turnaround time and offer a wide range of publishing solutions, from short-run to on-demand printing. Its dynamic production design allows for 7-color printing, 24/7, with a wide variety of substrates at exceptional speeds.

With this installation, Mazda Pro Imaging joins the elite club of HP customers for Indigo. Till date, HP has completed 23 HP Indigo installations in India. With HP Indigo press 3050, Mazda has been able to effectively adapt to the changing demands of photographic printing. A pioneer in the professional photography industry with the first mini photo lab in India, Mazda is expanding into the commercial digital offset printing services by being the first one to install HP Indigo press 3050.

Unique print personalization features, has enabled Mazda to exploit new opportunities in offset print business including brochures, leaflets, invitations and visiting cards. The HP Indigo technology also allows printing in fluorescent colors in addition to six colour printing. With the boom in digital printing, Mazda is poised to exploit the new opportunities in this business as well as new businesses that are opening up with the HP Indigo press 3050.

“HP Indigo has allowed us to enter an entirely new sector of the business. The customization and personalization features along with a fast turnaround time provides HP Indigo users an edge over the rest of the market,” said. Phiroze Havaldar, Director, Mazda Pro Imaging. “With the installation of HP Indigo press 3050, we have re-affirmed our commitment to our customers, to be always ahead of the market and provide them the value proposition synonymous of an HP product,” he added.

Speaking on the partnership, Nagesh Karuturi, Country Manager, HP Indigo Digital Publishing Solutions, Imaging & Printing Group, HP India Sales Pvt. Ltd. said, “We are extremely proud to be associated with the pioneer in the photo processing business. Our alliance with Mazda Pro Imaging will not only help Mazda in consolidating its position in the photography business but also provide them the flexibility, quality and job capability to further exploit and tap new business opportunities.”

Keywords: India, HP, Indigo, publishing, digital