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Advertisement slump hits print media


February 12, 2009 | By Aakriti Agarwal

2008 was not one of the best times for the advertising players and the industry is gearing up for the tougher times ahead. The deteriorating economy catalyzed by the slump in the financial markets has hit the advertisement industry hard. While the print media is one of the worst hit segments, Internet advertising seems to be coming up in a big way even at this time of slow-down. ...cont´d

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