Amazon’s Kindle available for BlackBerry

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27 Feb 2010. Amazon introduced "Kindle for BlackBerry," a new application available as a free download that lets customers access over 420,000 books on a range of BlackBerry devices. Amazon's Whispersync technology saves and synchronizes bookmarks across Kindle, Kindle DX, iPhone, iPod touch, PC, BlackBerry and soon, Mac and iPad, so customers always have their reading material with them. The free app can be downloaded from amazon.com/kindlebb.

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• Amazon introduces Kindle for BlacBerry

"Since the launch of our popular Kindle for iPhone app last year, customers have been asking us to bring a similar experience to the BlackBerry, and we are thrilled to make it available today," said Ian Freed, Vice President, Amazon Kindle. "Kindle for BlackBerry is a great way for customers to continue reading their current book wherever they are - in between meetings, at the grocery store or waiting in the doctor's office. We think customers are going to love how easy and fun it is to read their Kindle books on their BlackBerry."

With the new Kindle for BlackBerry app, users can:
- Search and browse more than 420,000 books, including 102 of 112 New York Times Bestsellers, directly from their BlackBerry;
- Shop the in-app store for an optimized Kindle shopping experience - browse and download samples and full books without leaving the app;
- Read the beginning of books for free before they buy;
- Access their library of previously purchased Kindle books stored on Amazon's servers;
- Automatically synchronize the last page read between their Kindle-compatible devices;
- Create bookmarks and view annotations they created on their Kindle, Kindle DX, or Kindle for iPhone and iPod touch;
- Adjust the text size of books;
- Read books in full color, including children's books, cookbooks, travel books, textbooks and graphic novels.
Amazon opened on the World Wide Web in July 1995 and, according to the company, seeks to be “Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices.”

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