BookExpo America — relevant for the Indian book industry

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This year’s BookExpo America (BEA) concluded with excellent results for its exhibitors and other attendees. Close to 14,000 visitors came to the show -- 15 per cent more than last year, even though the exhibition days were reduced from three to two. The average number of unique visitors per day thus saw an increase of 54 per cent from 3,006 in 2009 to an unprecedented 4,624 this year. The main reason has clearly been the shift of business from the London Book Fair to BEA because of the air traffic disruptions that plunged the London fair into a shadow of itself last April. Most BEA participants therefore complained that a two day exhibition was far too short to do business, and sighed at the announcement that next year’s format will be back to 4 days -- one day for the annual conference, and three days for the exhibition halls. ...cont´d

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