Canon launches imagePRESS 1135 and announces Rs 100 crore investment in Indian market

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On May 14 in New Delhi, Canon launched its hi-speed monochrome digital production press – the Canon imagePRESS 1135 and announced an investment of Rs 100 crore in the Indian market. Canon India is set to enhance its rental business and infrastructure to support its B2B customers.

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• Kensaku Konishi president and CEO and Alok Bharadwaj senior vice president of Canon India launched hi-speed monochrome digital production press – the Canon imagePRESS 1135

The press was launched by Kensaku Konishi president and CEO and Alok Bharadwaj senior vice president of Canon India. ImagePRESS 1135 with a resolution of 1200 x 1200 dpi and 256 tonal graduations is suitable for transactional printing, which includes critical applications like large-scale bill printing. The machine comes with a high up-time guarantee and can be custom configured with various finishing options at an engine speed of up to 135 pages a minute. It utilises technologies from Canon’s black and white printing solutions to deliver image and text quality, which Bharadwaj contends answers all printing needs in black and white. On the occasion, Konishi pointed out that the imagePRESS 1135 can print up to 300 gsm paper unlike many other presses in the market. Timely maintenance and service support are both provided by Canon India.
Konishi further said, “Canon India has invested a great deal to cover the large Indian market. We have increased our number of employees from 400 in 2007 to 700 in 2009 and have increased our space from 55,000 square feet previously to 110,000 square feet at present. We have six showrooms and seven care centres across the country to cater to the needs of our customers. This Rs 100 crore injection will maintain our earlier investments and development.”  Bharadwaj added, “Service has become a product for us. It helps in differentiating us in the market.”

The company’s total industry growth in 2008 was 21 per cent but during quarter one in 2009 the B2B segment in India registered a de-growth of 20 per cent. Canon India’s strategy is to launch an equipment rental or leasing plan to combat the economic slowdown and create a driver for its business imaging solutions division. The leasing plan is aimed at assisting companies in adopting the latest technologies in document management without them having to spend upfront.

Speaking at their third press event of the year, Bharadwaj said, “The rental proposition is a strong and compelling anchor as it offers scalability in line with growing demands. We believe that the document printing cost should be managed using specialised solutions than by cutting down on deployments. The need for business machines is actually a growth driver for the Indian companies.” Eighty sales personnel will take the rental facility to customers across the country. Bharadwaj further added, “This year the rental business will contribute Rs 60 crore to Canon India’s turnover. We expect the rental business to contribute Rs 100 crore as we target Rs 1000 crores revenues next year.” The machines are directly given on lease by Canon India and so far have not any intermediary partners in the business.

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