IPP XII gains traction with user presentations

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The IPP XII conference on Marketing Strategies for Direct Mail, Transpromo and Digital Printing is gaining traction. The program is developing nicely with sessions on innovation and marketing strategy discussing the need for printers to change and transform their organisations. IPP XII is developing into a users conference -- where leading commercial and digital printers will articulate their thoughts about becoming marketing service providers and share their practical experience in direct mail, transpromo and digital printing. We have also received sponsorships for the conference from Canon, Kodak, Infoprint Solutions and Creed Engineers. However this is a conference for truth from the trenches and not pitches from the podium! ...cont´d

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