Telegraph selects Atex Enterprise for online advertising

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Atex Media Command announced on October 25 that the Ananda Bazaar Patrika Group (ABP), has signed up for a 50 seat Enterprise system for on-line advertising for its Kolkata based English daily, The Telegraph. The order is for an Enterprise classified and display ad sales system for online advertising and accounts. The Online Advertising solution will permit both contract advertisers and the general public to create and submit classified and display ads through The Telegraph's web site (www.telegraphindia.com), while the integrated Accounts Receivables software creates invoices and helps with the prompt collection of payments from advertisers. The Telegraph has also ordered the Architect Planning and Ad Producer software allowing complex advertisements to be assembled in Quark Xpress. ...cont´d

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