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The Hindu taps into a growing online market with CCI NewsGate

Triggered by growing online penetration and an emerging mobile market in India, The Hindu adopts an online-first publishing strategy on a CCI NewsGate platform
March 21, 2010 | By IPP desk based on a press release

With an online presence since 1995, The Hindu, property of Kasturi & Sons Ltd., is a first mover in online publishing in India. With an online market on the rise, particularly in the mobile segment, The Hindu decided that now was the time to replace its legacy online publishing system and implement a modern multi-channel publishing solution.
By implementing CCI NewsGate, including the digital publishing engine from Escenic, the innovative Chennai-based news publisher is now set to enlarge the scope of its online offerings. ...cont´d

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