manroland reorganises its sales and service networks

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Started a year ago, manroland’s marketing and sales organisation has been strengthening its commitment to what the company considers its growth markets, covering everything from service to consulting and consumables to software. The company has been doing so by taking direct control of the sales and service networks in India, Latin America, southern Africa, and the Southeast Asia/Pacific region. A deja-vu for many industry observers, as manroland in a similar move some twenty years ago changed distribution agreements with partners in Europe and North America into manroland franchisees. In a recent press release, however, the company cites three examples of succesful implementations of the new sales structure. ...cont´d

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